AI-native design leader turning complex systems into things that feel deceptively simple. 16 years, $662M in measurable impact, 760M+ users globally
A pre-session content tool for behavioral health clinicians who'd been preparing group therapy from scratch every week.
Independent group therapy prep product — built in 48 hours.
Led senior designers to ship Cash App's most significant support overhaul
Leadership to modernize support for 57M users.
Adoption strategy & onboarding systems for Dropbox Dash — designing entry points that don't disrupt existing workflows.
Adoption of AI in a 17-year-old product with 500M+ users.
Redesigned money movement for 50M MAU — turning failed transactions into successful ones.
$412M in annualized inflows unlocked in 4 months.
Cross-platform adoption initiative that reduced account takeover cases by 32%.
XFN influence drove 2FA adoption from 9% to 92.7%.
Research-driven product strategy that shaped how Mailchimp entered the ecommerce space.
Foundational strategy for a 0→1 commerce platform.
Service blueprinting workshop establishing a company-wide design practice across Financial Services.
Division-wide design methodology for 200+ cross-functional leaders.